The Brand Header is a custom product made up of 3 formats: Wallpaper Brand Header Desktop and Wallpaper Brand Header Mobile, delivered by Italiaonline, and MPU standard (no rich media) or Maxi, delivered by Italiaonline or in Redirect by third-party services. All the creativities delivered in redirect, tracking pixel included, must be provided in https. Creativities not conforming to https will be not published. Send creativities by email to traffico@adv.italiaonline.it with reference to Italiaonline Sales Account in copy, at least 3 working days before the publication. In the subject of the email, please indicate order ID and description (Ex: LB_012345 – Advertiser Name – Product Name – Month/Year): in absence of order ID, indicate the description (see the creativity policy for details). Creativities can be managed with a unique tracking code or two tracking codes: one for the Wallpaper Brand Header and one for the MPU. In both cases, specify in the mail if tracking codes are one or two and which creativity you want it to be associated with.Desktop Wallpaper Brand Header specifications
Format
Static: 2 GIF or 2 JPEG
Size
1.000×270 pixel and 1.192×270 pixel ( both of them )
Maximum weight
150 KB
Redirect
No: the formats are delivered by Italiaonline.
Flash/Video compatibility
No: the formats are not compatible.
Positioning
Libero’s or Virgilio’s or Vortals hp header
Clickable areas
Instructions for the two creativities
Mobile Wallpaper Brand Header specifications
Formats
Flexible size GIF or JPEG
Aspect Ratio
2:1
Ad Size
Large
Size
900×450 px
Min Size
320×160 px
Max Size
450×225 px
Maximum weight
200 Kb
Redirect
No: the formats are managed directly by Italiaonline
Flash/Video compatibility
No: the formats are not compatible
Instructions for the creativity
Tracking
- About us
- Properties
- Your goals
- Our offer
Our offer
Discover the types of advertising solutions offered by iOL Advertising and the metrics that place us at the top of the market.
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