App Static Interstitial
italian specs
The App Static Interstitial format, delivered by Italiaonline, is made up of 2 creatives, one for “landscape” mode and one for “portrait” mode.
The use of the telephone number with Click to Call functionality is not allowed.
All creatives in redirect, including tracking pixels, must be provided in https. Any NON https materials will be excluded from the supply.
Send the creatives by email to traffic@adv.italiaonline.it with a copy of the Italiaonline Sales Account at least 3 working days before publication. In the subject of the email, indicate the order ID and description (Ex: LB_012345 – Advertiser name Product name Month / Year); in the absence of the order ID, indicate the description (see details in the creativity policy).
Mode Landscape specifications
| Format |
GIF (not animated), JPG |
| Size |
480×320 px |
| Maximum weight |
150 KB |
| Redirect |
No: the format is delivered by Italiaonline |
Mode Portrait specifications
| Format |
GIF (nont animated), JPG |
| Size |
320×480 px |
| Maximum weight |
150 KB |
| Redirect |
No: the format is delivered by Italiaonline |
Link and tracking
Link
URL must be sent separately to Italiaonline, do not enter or change it in creativities. Each creativity can have a single URL associated with. Send to Italiaonline a link with a domain (eg: http://adv.italiaonline.it …) or an equivalent click command, not an IP address (eg http://123.156.789 …).
Tracking – Click count
Optional: provide a click command that tracks the landing page as indicated by the third party service used.
Tracking – Impression count
Optional: provide a tracking pixel as indicated by the third party service used. Italiaonline will accept only tracking pixels with HTTPS protocol (all the elements of the redirect creativity must be recalled in safe mode).
