The Motion Ads MGID – CPC format is delivered in CPC mode by a third party, thanks to a native integration that respects the look & feel of the pages of the premium editorial contexts in which it is inserted, allowing the planning of engaging and non-intrusive ADV formats. Link The URL must be provided separately to Italiaonline. Each creative must have only one URL associated with it and only the campaign destination URL. Click Count Tracking For click tracking you can provide clickcommands (tracking URLs). Impression Count Tracking Tracking for impressions is allowed. Conversion/Lead Count Tracking For the optimization of campaigns with CPA and/or CPL objectives, a different sensor code (tracking pixel) will be created for each customer at the start of the campaign, which must be inserted on all pages of the site for the correct tracking of conversions and leads. Motion Ads MGID – CPC
All URLs, redirects and tracking must be provided in https. Any NON-https materials will be excluded from delivery.
Send the creativity via email to performance@italiaonline.it with a copy of the Italiaonline Sales Account at least 3 working days before publication.Specifications
Minimum sizes
600×400 (16:9, 3:2)
Video duration
15 seconds
Max size
5 Mb
Risolution
1020×680 or more
Formats
GIF, MOV & MP4
Link and tracking
For advertisers who use Google CM360 (doubleclick) as a tracking service, a guide is available for the correct construction of the URL at this link: https://docs.google.com/document/d/1MgRGeav0M2xiom9xVpURuKyWPb
